MOFEW Day 1 @ MidValley Megamall, Kuala Lumpur

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I made my way to the capital city, Kuala Lumpur, last week for two purposes; event blogging and networking. One of the events that I attended was MOFEW, Malaysia’s (1st) Online Charity Fashion Entrepreneurs Weekend, which was held at the Exhibition Centre at MidValley Megamall (MVEC) from 13th to 15th, August, 2010. Entrance was free.

MOFEW banners

MOFEW, to many, was a place to shop for mostly female apparel, shoes, bags, costume jewelry, fashion accessories and beauty products. Besides being an offline avenue for online entrepreneurs to sell, it was also an opportunity for companies that provide web services to solicit customers and expand their user base.

entrance to MOFEW

And then there was a specific company that promoted their Entrepreneur Boot Camp which they claim is free though participants have to pay MYR50 to secure a place at the day-long course and I was told that at the end of the course it will be refunded.

costume jewelry display

The founder of this company and two of his partners were wearing clown wigs and when I was approached by one of them to participate in this “free” course, I was very interested, not because it was “free” but because I thought that it was a course to learn to be a clown. No, I don’t want to be an entrepreneur. I just want to be a clown. Bwa bwa bwa!!!

MOFEW clowns

I forgot to mention that the venue was swarmed with credit card sales people. I know how tough it is to sell credit cards but I wasn’t interested. The mostly male sales people were very friendly yet persistent. One guy kept pushing to me a sheet of promotional F&B vouchers that he said I would receive if I were to sign up with his bank. I said that since I am from Ipoh (Ipoh mali!)and most of the vouchers are only valid at outlets in the Klang Valley, they would be useless to me. Upon finding out that we are both from the same city, he insisted that I support a fellow Ipohan. I had to disappoint him and told him that if he was promoting something else instead of credit cards, I would surely support.

fashion accessories for sale


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2 thoughts on “MOFEW Day 1 @ MidValley Megamall, Kuala Lumpur

  1. Hi there Emily, I was googling for MOFEW and found your website. I was one of those who had a booth at MOFEW and I am from Ipoh and currently still working in Ipoh. Glad that you took the time to attend MOFEW and hope you enjoyed yourself! If you are looking for handmade accessories and gifts, you are always welcome to our blog. 🙂 Cheers!

  2. Hi Karena,

    Thanks for dropping a note. I visited your blog; am impressed with the creativity of you sisters. Hopefully we can be in touch one day. 🙂 All the best in your entrepreneurship!

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