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Genting Nature Adventures Conference of Experts and Collaborators 2025 (Workshop 2)

On 26th July 2025, a dynamic community of environmental experts, conservationists, educators, and collaborators gathered once again at Genting Nature Adventures (GNA) for the 2nd GNA Conference of Experts and Collaborators (CoEC) 2025, hosted at Resorts World Awana, Pahang.

GNA Scientist Boey Yen Li takes attendance of guests
GNA Scientist Boey Yen Li takes attendance of guests
Little Ziann welcomes Kenny Ng,  Operation Manager of Han Travel & consultant for ESG in Ecotourism, to the conference
Little Ziann welcomes Kenny Ng, Operation Manager of Han Travel & consultant for ESG in Ecotourism, to the conference
experienced nature guide for Taman Negara and Gunung Tahan, Angie Ng, spends time browsing the books placed on the table
experienced nature guide for Taman Negara and Gunung Tahan, Angie Ng, spends time browsing the books placed on the table
L-R: Angie Ng, Ravi Everest, Prof. Dr. Rusea Go & Datin Runi Anak Sylvester Pungga
L-R: Angie Ng, Ravi Everest, Prof. Dr. Rusea Go & Datin Runi Anak Sylvester Pungga
L-R: GNA Department Manager Eddie Chan chats with Surin Suksuwan and Dr. Yong Kien Thai
L-R: GNA Department Manager Eddie Chan chats with Surin Suksuwan and Dr. Yong Kien Thai

Following the success of its inaugural workshop in May, this second instalment deepened the conversations around knowledge tourism, sustainable recreation, and biodiversity conservation. Co-sponsored by Futuromic AV/Nikon, the event marked another significant milestone in this year-long CoEC series, with its finale scheduled for October.

GNA Department Manager Eddie Chan (R) and GNA Consultant Pat Ang (L) welcome Futuromic Photo AV Business Development Director Dato’ Billy Lai (2nd R) and General Manager Liow Ju Jin (photo credit: Futuromic Photo AV/Nikon)
GNA Department Manager Eddie Chan (R) and GNA Consultant Pat Ang (L) welcome Futuromic Photo AV Business Development Director Dato’ Billy Lai (2nd R) and General Manager Liow Ju Jin (photo credit: Futuromic Photo AV/Nikon)
official photo at the Futuromic AV/Nikon booth
official photo at the Futuromic AV/Nikon booth
a display of bird photographs shot using Nikon cameras at GNA base camp
a display of bird photographs shot using Nikon cameras at GNA base camp

The themes of Workshop 2 focused on “Pioneering Biodiversity Knowledge Tourism” and “Shared Landscape for Shared Benefits: Co-existence is Not an Option in Genting Highlands, but a Must.”

GNA Scientist Lim Wing Yun (L) shares with Dr. Yong Kien Thai (M) and Surin Suksuwan (R)
GNA Scientist Lim Wing Yun (L) shares with Dr. Yong Kien Thai (M) and Surin Suksuwan (R)
Mr Lee in an animated talk with Amelia Tan (L)
Mr Lee in an animated talk with Amelia Tan (L)
chatting over breakfast L-R: Ravi Everest, En. Anuar Ismail (PERHILITAN) and Angie Ng
chatting over breakfast L-R: Ravi Everest, En. Anuar Ismail (PERHILITAN) and Angie Ng
Prof. Dr. Badrul Munir Md Zain (R) holds the attention of Kenny Ng
Prof. Dr. Badrul Munir Md Zain (R) holds the attention of Kenny Ng
Futuromic Photo AV Business Development Director Dato’ Billy Lai has a short discussion with GNA Department Manager Eddie Chan (R)
Futuromic Photo AV Business Development Director Dato’ Billy Lai has a short discussion with GNA Department Manager Eddie Chan (R)
Sarah (L) with Little Ziann's mother, Linda (R)
Sarah (L) with Little Ziann’s mother, Linda (R)
the busy scene at Bistro Studio on conference morning
the busy scene at Bistro Studio on conference morning

Official Launch of the Conference and 2nd CoEC Magazine Unveiling

The conference commenced on a high note with an official launch ceremony led by Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts) alongside Dato’ Billy Lai (Business Development Director, Futuromic Photo AV Sdn. Bhd.), who represented one of the key supporting partners of the event.

Futuromic Photo AV Business Development Director Dato’ Billy Lai (R) after he has signed his ribbon, accompanied by GNA Scientist Nur Najmin (photo credit: Futuromic Photo AV/Nikon)
Futuromic Photo AV Business Development Director Dato’ Billy Lai (R) after he has signed his ribbon, accompanied by GNA Scientist Nur Najmin (photo credit: Futuromic Photo AV/Nikon)
GNA Scientist Boey Yen Li poses with Ravi Everest (R) after he has signed his ribbon
GNA Scientist Boey Yen Li poses with Ravi Everest (R) after he has signed his ribbon
the GNA team L-R: Consultant Pat Ang, GNA Scientists Chris Low & Boey Yen Li, Department Manager Eddie Chan, GNA Scientists Mohamad Muhaymin Bin Mohammad Zakri, Nur Najmin & Lim Wing Yun
the GNA team L-R: Consultant Pat Ang, GNA Scientists Chris Low & Boey Yen Li, Department Manager Eddie Chan, GNA Scientists Mohamad Muhaymin Bin Mohammad Zakri, Nur Najmin & Lim Wing Yun
GNA Department Manager leads guests along the Awana Trail
GNA Department Manager leads guests along the Awana Trail

In a symbolic gesture that highlighted the significance of collaboration in promoting knowledge-based tourism and sustainable travel, both dignitaries jointly unveiled the cover of the 2nd edition of the CoEC Magazine.

Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts) alongside Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) unveil the CoEC’25 (Workshop 2) magazine cover
Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts) alongside Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) unveil the CoEC’25 (Workshop 2) magazine cover

This latest edition showcases insightful stories, expert perspectives, and visual highlights from ongoing efforts to strengthen bio-tourism initiatives in Genting Highlands.

group photo of the GNA team with delegates, participants and guests of the conference (photo credit: Futuromic Photo AV/Nikon)

The magazine not only serves as the official publication for the Conference of Experts and Collaborators 2025 (CoEC) but also stands as a visual and editorial record of the growing momentum behind knowledge tourism, conservation efforts, and local community empowerment.

opening speech by Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts)
opening speech by Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts)

Informational Boards Along the Mile Long Trail

One of the most meaningful highlights of the conference was the rollout of expert-curated info boards placed along both the Awana Trail trailhead and Clearwater Way.

participants learn about the meaning of knowledge tourism
participants learn about the meaning of knowledge tourism
the writer launches her own info board (photo credit: Futuromic Photo AV/Nikon)
the writer launches her own info board (photo credit: Futuromic Photo AV/Nikon)
Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) chats with Little Hayley
Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) chats with Little Hayley
Futuromic Photo AV Business Development Director Dato’ Billy Lai about to launch the Nikon writeup info board
Futuromic Photo AV Business Development Director Dato’ Billy Lai about to launch the Nikon writeup info board
Futuromic Photo AV Business Development Director Dato’ Billy Lai shares with participants his company's vision in supporting sustainable and preservation efforts of GNA
Futuromic Photo AV Business Development Director Dato’ Billy Lai shares with participants his company’s vision in supporting sustainable and preservation efforts of GNA

These thoughtfully designed boards, featuring insights from scientists, conservationists, and artists, act as compelling storytelling tools that bring the landscape to life. Each board highlights the contributor’s unique role in advancing GNA’s vision and supporting its four Environmental Stewardship Pillars.

GNA Scientists launch their info board
GNA Scientists launch their info board
Little Dao Her launches his info board
Little Dao Her launches his info board
Little Ziann launches her info board
Little Ziann launches her info board
Little Hayley launches her info board
Little Hayley launches her info board
Prof. Dr. Badrul Munir Md Zain launches his info board
Prof. Dr. Badrul Munir Md Zain launches his info board
Prof. Dr. Rusea Go launches her info board
Prof. Dr. Rusea Go launches her info board
En. Anuar Ismail (PERHILITAN) launches his info board
En. Anuar Ismail (PERHILITAN) launches his info board
research officer at the Forest Research Institute Malaysia (FRIM) Siti Munirah Mat Yunoh launches her info board
research officer at the Forest Research Institute Malaysia (FRIM) Siti Munirah Mat Yunoh launches her info board
Surin Suksuwan launches his info board
Surin Suksuwan launches his info board
Dr. Yong Kien Thai launches his info board
Dr. Yong Kien Thai launches his info board
GNA Scientists Lim Wing Yun (M) and Nur Najmin (R) with Department Manager Eddie Chan (L)
GNA Scientists Lim Wing Yun (M) and Nur Najmin (R) with Department Manager Eddie Chan (L)
L-R: GNA Scientists Boey Yen Li, Mohamad Muhaymin Bin Mohammad Zakri & Chris Low
L-R: GNA Scientists Boey Yen Li, Mohamad Muhaymin Bin Mohammad Zakri & Chris Low
GNA’s 3rd batch of interns (L-R) Shah Danial, Misha & Venisha
GNA’s 3rd batch of interns (L-R) Shah Danial, Misha & Venisha
Ravi Everest launches his info board
Ravi Everest launches his info board
Karen (R) and her husband Chow (L), founders of Quilljoy Endeavours, launch their info board
Karen (R) and her husband Chow (L), founders of Quilljoy Endeavours, launch their info board
Won Yee How launches his info board
Won Yee How launches his info board
Won Yee How demonstrates the way his visual recognition mobile app called Smart Forest works
Won Yee How demonstrates the way his visual recognition mobile app called Smart Forest works
Woon Kean Sim launches his info board
Woon Kean Sim launches his info board
siblings, Kenny and Angie, launch their info board
siblings, Kenny and Angie, launch their info board
Sato Akira launches his info board
Sato Akira launches his info board

Presented in a creative and lasting format, the info boards aim to educate, engage, and inspire trail-goers to connect more deeply with nature through text and photographs.

Futuromic Photo AV Business Development Director Dato’ Billy Lai (R) inaugurates the Nikon Photo Boards installed along the Mile Long Gallery
Futuromic Photo AV Business Development Director Dato’ Billy Lai (R) inaugurates the Nikon Photo Boards installed along the Mile Long Gallery
the 1st annual GNA Birdwatching & Inventory For Native & Migratory Birds begins on 1st August 2025
the 1st annual GNA Birdwatching & Inventory For Native & Migratory Birds begins on 1st August 2025

As the official imaging partner and co-sponsor of the conference, Futuromic Photo AV, represented by its Business Development Director Dato’ Billy Lai, inaugurated the Nikon Photo Boards installed along the Mile Long Gallery.

In addition, special “Bird Photo Opportunity” markers were introduced along the trail, designed to help birdwatchers and nature enthusiasts identify and capture images of notable bird species more easily during their trek.

special “Bird Photo Opportunity” markers are introduced along the trail
special “Bird Photo Opportunity” markers are introduced along the trail
special “Bird Photo Opportunity” markers are introduced along the trail (photo credit: Futuromic Photo AV/Nikon)
special “Bird Photo Opportunity” markers are introduced along the trail (photo credit: Futuromic Photo AV/Nikon)
a close-up shot of a sign that recognises Futuromic Photo AV/Nikon's support as imaging partner (photo credit: Futuromic Photo AV/Nikon)
a close-up shot of a sign that recognises Futuromic Photo AV/Nikon’s support as imaging partner (photo credit: Futuromic Photo AV/Nikon)
one for the album
one for the album

Home for Biodiversity Research and Education

The conference also saw the launch of GNA’s Biodiversity Education, Research, Sustainability & Visitor Centre (BERSVC) at the base camp. Mr. Khew and Dato’ Billy led the delegates on a tour of the diverse creative studios within the centre.

Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts) alongside Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) launch the Bistro Studio
Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts) alongside Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) launch the Bistro Studio
Daniel (L) helps GNA Department Manager Eddie Chan during a sharing session of the nature journal
Daniel (L) helps GNA Department Manager Eddie Chan during a sharing session of the nature journal
the nature journal is inspired by Karen & Chow Quilljoy Endeavours
the nature journal is inspired by Karen & Chow Quilljoy Endeavours

These studios included the Nikon Photo Studio, Ravi Everest Hiking School Studio, Sato’s Lepidopterology Studio, Karen & Chow’s Quill Art Studio, and the Smart Forest Studio, among others. Each space embodied a different facet of nature conservation, from storytelling to research and sustainable architecture.

Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts) alongside Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) launch the Greenhouse Studio
Mr Khew Choon Teck (Head of Leisure and Hospitality Genting Highlands Midhill & Resorts) alongside Dato’ Billy Lai (Business Development Director, Futuromic Photo AV) launch the Greenhouse Studio

Powerful Presentations by Experts & Collaborators

The afternoon session unfolded with a series of thought-provoking presentations hosted at the Bistro Studio. Experts offered in-depth views on biodiversity, rare flora, and innovative strategies for promoting conservation in the highlands.

Sato-san catches up with Simon Kok, Little Ziann's dad
Sato-san catches up with Simon Kok, Little Ziann’s dad
Chow of Quilljoy Endeavours explains the craft to Surin Suksuwan (L) and Dr. Yong Kien Thai (R)
Chow of Quilljoy Endeavours explains the craft to Surin Suksuwan (L) and Dr. Yong Kien Thai (R)

Surin Suksuwan: Championing Nature Interpretation
Renowned biodiversity conservationist and co-founder of Sunda Shelves, Surin Suksuwan, proposed a visionary roadmap for GNA. He emphasised the importance of designing short interpretive trails equipped with plant signage and educational tools, led by trained nature interpreters.

presentation by Surin Suksuwan
presentation by Surin Suksuwan

Surin also encouraged GNA to pursue OECM (Other Effective area-based Conservation Measures) status to gain formal conservation recognition while maintaining operational flexibility. His presentation powerfully underlined the role of immersive storytelling in inspiring conservation action.

Dr. Yong Kien Thai: The Overlooked “Lumut”
In his heartfelt and illuminating session, Dr. Yong Kien Thai of Universiti Malaya gave a deep dive into the hidden treasures of Genting Highlands – the often-overlooked mosses, or in Bahasa Malaysia, “lumut.”

presentation by Dr. Yong Kien Thai
presentation by Dr. Yong Kien Thai

Dr. Yong traced the mountain’s ecological richness from the foothills to the summit, emphasising the fragility of these primitive plants and their crucial role in oxygen production. With humour and humility, he painted a picture of a mossy forest as beautiful as a scene from a nature painting, reminding us that biodiversity begins with awareness and appreciation.

Dr. Sam Yen Yen: Showcasing Genting’s Botanical Rarities
Forest Research Institute Malaysia (FRIM)’s Dr. Sam Yen Yen introduced rare and endangered plant species discovered in Genting Highlands.

presentation by Dr. Sam Yen Yen
presentation by Dr. Sam Yen Yen

The audience was captivated by the stories behind species like Thismia limkokthayi, Ridleyandra chuana, and Oreogrammitis malaysensis, plants so rare that some are only found within the boundaries of this mountain range. The talk called attention to Genting Highlands’ status as a biodiversity hotspot, worthy of greater protection and recognition.

Woon Kean Sim: Guardians of the Green
The founder of Treks, Woon Kean Sim, shared how his nature-inspired team-building initiative, “Guardians of the Green,” connects people with nature through experiential learning.

presentation by Woon Kean Sim
presentation by Woon Kean Sim

From simulation games to guided nature walks and verge-growing projects, the programme empowers participants to take real-world action aligned with the UN Sustainable Development Goals (SDGs). His presentation reminded delegates that corporate and environmental goals can and should go hand in hand.

Curious Young Pioneers Meet the Experts

The day continued with a meaningful and heartwarming session at the Greenhouse Studio, where the three Young Pioneers for Nature (Little Dao Her, Little Ziann, and Little Hayley) sat down for a casual Q&A with the experts.

The atmosphere was light, but the conversations revealed the depth of curiosity and passion these young nature enthusiasts carry.

Young Pioneers for Nature with the experts during the Q&A session (photo credit: Futuromic Photo AV/Nikon)
Young Pioneers for Nature with the experts during the Q&A session (photo credit: Futuromic Photo AV/Nikon)

Little Hayley and Prof. Dr. Rusea Go (Botanist, UPM)
Hayley began her chat with Professor Rusea Go by asking, “What’s your favourite flower?”
“Orchids,” Dr. Rusea replied without hesitation.

When asked why, she smiled and shared, “Historically, orchids were reserved for royalty. That made them feel rare and precious to me.”

Hayley then asked about the smallest orchid she’d ever come across. Dr. Rusea described the Lepanthes oscarrodrigoi, a flower so tiny that it measures just 0.5mm across. “You need a magnifying lens to truly appreciate it,” she added.

Little Dao Her and Prof. Dr. Badrul Munir Md Zain (Primatologist, UKM)
Dao Her shifted the focus of the conversation, expressing a keen interest in animals, particularly siamangs.

“How long do siamangs live?” he asked.
Dr. Badrul replied, “On average, about 30 years. But it can vary depending on their environment and care.”

“And what do they eat?”
“They’re frugivores,” Dr. Badrul explained. “That means they mainly eat fruit.”

Dao Her’s final question was met with laughter and warmth: “Why do you like siamangs?”

“They’re just… really cute,” said Dr. Badrul, grinning.

Ziann and Siti Munirah Mat Yunoh (Senior Botanist, FRIM)
Ziann asked Siti Munirah what inspired her journey into botany. “I fell in love with plants when I was about 15, during boarding school,” she recalled. “Later, at university, I became fascinated by Rafflesia, the largest flower in the world.”

But her deepest fascination, she revealed, is with Thismia sitimeriamiae, a genus of tiny, rarely seen plants.

“About ten years ago, I saw one in Terengganu for the first time. It was so small, so unique. I was thrilled,” she said. That encounter led her to start documenting them using her Nikon camera.

Ziann, clearly captivated, had one more question: “Why doesn’t Thismia have chlorophyll? How does it survive if it can’t do photosynthesis?”

Siti Munirah gave a patient and detailed explanation that held everyone’s attention.

Young Pioneers for Nature pose for a photo with their parents and the experts upon the conclusion of the Q&A session
Young Pioneers for Nature pose for a photo with their parents and the experts upon the conclusion of the Q&A session

A Living Legacy of Stewardship

The conference concluded with a tour of the Memorial Trail, a symbolic gesture of unity and shared purpose. It served as a quiet yet powerful reminder that co-existence with nature is not just an ideal, but a necessity in protecting Malaysia’s rich natural heritage for generations to come.

buggy ride to the Memorial Trail
buggy ride to the Memorial Trail
buggy ride to the Memorial Trail
buggy ride to the Memorial Trail

Every aspect of this conference, from the info board unveilings to the scientific discussions and youth engagement, embodied the core values of GNA’s 4 Environmental Stewardship Pillars:

  • Biodiversity Conservation
  • Environmental Education
  • Community Engagement
  • Sustainable Recreation
  • .

    buggy ride to the Memorial Trail
    buggy ride to the Memorial Trail

    the Memorial Trail tour begins
    the Memorial Trail tour begins

    As delegates look ahead to the final workshop in October, the 2nd CoEC has proven to be a resounding success by uniting science, community, and creativity under one green canopy in Genting Highlands.

    it's a wrap (photo credit: Futuromic Photo AV/Nikon)
    it’s a wrap (photo credit: Futuromic Photo AV/Nikon)

    Conservation isn’t just about protecting what’s rare. It’s about celebrating what’s possible when passionate people come together. Genting Nature Adventures is no longer just a destination; it’s a growing movement that reimagines knowledge tourism as a powerful platform for biodiversity conservation, environmental education, and meaningful community engagement.

    Video: Genting Nature Adventures Conference of Experts and Collaborators 2025 (Workshop 2)

    Event: Genting Nature Adventures Conference of Experts and Collaborators 2025 (Workshop 2)
    Venue: Genting Nature Adventures Base Camp, Awana Village, Resorts World Awana, Genting Highlands, 69000 Pahang.
    Date: 26th July, 2025
    Time: 9am – 6pm

    With love

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