2023 is Visit Ipoh Year. The campaign was launched by Perak Menteri Besar YAB. Dato’ Seri Saarani Mohamad last evening at StarVendors Foodtival X #TravelPerakLah 2022 where he also officiated the 3-day event. Visit Ipoh Year is a run-up to Visit Perak Year 2024 and Visit Malaysia Year 2025.
Selected as the mascot is a bee, due to its colour which matches the flag of Perak state, as well as the insect’s characteristics of helping one another. The bee is also a symbol nature, harmony and diligence.
At this point, the Ipoh City Council has already planned 22 tourism events for 2023, with emphasis on the 3H tourism segments: Hipster, Heritage & Health.
Over the past ten years, Perak has found success at both the domestic and international levels, when it came to tourism. The tourism products included:
Lengong as the Best Eco-Tourism Destination – Malaysia Tourism Industry Awards on 16th Dec 2022
Perak as the Best Safer Destination – Malaysia Tourism Council Gold Award in 2021
Taiping as 3rd Most Sustainable City in the World in 2019, and Top 100 Sustainable Destinations in 2018
Lenggong Valley as a UNESCO World Heritage Site in 2016
Perak’s capital city, Ipoh, also received recognition in the eyes of the world. Among the accolades are:
Top Three Best Coffee Towns in Asia by New York Times and Lonely Planet 2019
Top 10 Destinations to Taste Local Food by Booking.com in 2018
Voted 9th Best Place in Asia to Visit by Lonely Planet in 2016
Most recently, Ipoh was selected to be among 18 underrated locations by CNN Travel List. This timely article certainly puts the spotlight on Ipoh once again, just as Visit Ipoh Year 2023 is launched.
The Perak state government will continue to intensify the promotion of tourism products and destinations within the state, both existing and new. In addition to the initiatives implemented by the government, support from the public is also welcome to further improve the tourism sector and indirectly revive the state’s economy.
Without cooperation and solid support from the public, especially Perakians, all the goals that have been set might not be realised.
StarVendors Foodtival X #TravelPerakLah 2022 at Stadium Indera Mulia, Ipoh was packed with visitors even though the New Year’s countdown celebration was cancelled, as announced by the Prime Minister last week. The event was jointly organised by Tourism Perak, Perak State Entrepreneur Secretariat (STeP) and the Ipoh City Council (MBI), alongside Star Vendors Event Sdn Bhd, with assistance from the Perak State Health Department, the Royal Malaysia Police (PDRM), Fire & Rescue Department, Perak State Department of Arts & Culture (JKKN), Rela plus others.
The three-day event which began on 30th December 2022 and wraps up on 1st January 2023 sees the participation of 188 entrepreneurs from all over Malaysia. In the first two days, the event had already attracted 350,000 visitors. On the second day, it achieved a total sales of more than RM600,000. These are encouraging numbers that augur well for Visit Ipoh Year 2023.
Event: Launching of Visit Ipoh Year 2023
Venue: Stadium Indera Mulia, Ipoh
Date: 31st Dec, 2022