1. the Tone Group branded 'couple set' ETS train from Kuala Lumpur Sentral to Alor Setar (image by: Farid)

1. the Tone Group branded ‘couple set’ ETS train from Kuala Lumpur Sentral to Alor Setar (image by: Farid)

The participation of 1166 people in a mixed treasure hunt challenge, the largest number in a hunt in this country thus far, has earned an entry in the Malaysia Book of Records for the Largest Mixed Hunt ever in Malaysia.

2. the train makes a stop at Ipoh's iconic railway station for the participants to continue with their first leg of the treasure hunt

2. the train makes a stop at Ipoh’s iconic railway station for the participants to continue with their first leg of the treasure hunt

3. the train has arrived at Alor Setar station in Kedah

3. the train has arrived at Alor Setar station in Kedah

The hunters, four to a team, participated in two categories: by car or train. There were 140 cars in a convoy and the rest of the participants, some 640 of them, took a chartered ETS train, boarding at KL Sentral and alighting in Alor Setar, Kedah.

4. family and friends from Kuala Lumpur ready for the hunt

4. family and friends from Kuala Lumpur ready for the hunt

5. and the hunt is flagged off

5. and the hunt is flagged off

The two-day interstate simultaneous train/drive hunt made stopovers in Ipoh and Penang, wrapping up with a walking hunt in the town of Alor Setar. The hunt ended in time for an open air carnival, Fiesta Alor Setar at the Darul Aman Stadium.

6. the second leg of the treasure hunt is in progress

6. the second leg of the treasure hunt is in progress

7. launch of Fiesta Alor Setar

7. launch of Fiesta Alor Setar

Yours truly joined in the convoy not as a treasure hunt participant but as a media member. When the train made a stop in Ipoh for the continuation of the first leg of the hunt where participants went around Old Town, I conveniently boarded the train.

8. those who received the ribbon get to exchange it for RM100 cash

8. those who received the ribbon get to exchange it for RM100 cash

9. Tone users from Sabah

9. Tone users from Sabah

The ‘Race to Fiesta Alor Setar’ was organised in conjunction with Tone Group’s sixth anniversary and as part of the company’s annual regional celebration. The town was chosen as an ending point of the hunt in support of Kedah State Government’s Discover Kedah 2016 initiative.

10. a trio of clowns

10. a trio of clowns

11. fireworks display

11. fireworks display

All participants in the record setting event are users of the Tone prepaid SIM cards, either Tone Excel or Tone Plus, from all over Malaysia. About half of them were from East Malaysia. The top team of the hunt walked away with RM10,000 cash. Also, a grand prize of a Proton Saga FLX Plus car worth RM40,000 was given away in a lucky draw.

12. Nurasyikin Ramli (Senior Research Journalist, The Malaysia Book of Records) presents the certificate to Chairman of Tone Group, Dato' Syed Kamaruzaman Syed Abdullah, looked on by other company directors

12. Nurasyikin Ramli (Senior Research Journalist, The Malaysia Book of Records) presents the certificate to Chairman of Tone Group, Dato’ Syed Kamaruzaman Syed Abdullah, looked on by other company directors

13. treasure hunt participants enjoying the free concert while waiting for the lucky draws

13. treasure hunt participants enjoying the free concert while waiting for the lucky draws

Tone is said to be the world’s only prepaid card that pays. While I was skeptical previously, the fact that more than a thousand users and members from all over Malaysia turned up to support the company proved that the passive income generating plan is genuine.

14. Hazama

14. Hazama

15. Spider

15. Spider

In Tone Group’s collaboration with KTMB Berhad, the rail company also created a first of their own. To ferry the 640 passengers, KTMB Bhd. linked two train sets to make it a ‘couple set’ stretching almost a thousand metres in length. Linking the trains meant that it could carry the 640 passengers, in contrast to the usual 312 riders.

16. winner of the Proton Saga car worth RM40,000 - Siti Nur Khadijah Bt. Khamis (in blue)

16. winner of the Proton Saga car worth RM40,000 – Siti Nur Khadijah Bt. Khamis (in blue)

As a regular ETS commuter, it fascinated me that KTMB offers 36 services on weekdays and 42 services on weekends. 10,000 commuters are served on weekdays while weekends see an increase of 3,000 passengers.

Event: Tone Race to Fiesta Alor Setar
Venue: Kuala Lumpur to Alor Setar, Malaysia
Date: 5th – 7th August, 2016
Time: full day

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